Hybrid Conferencee

International Conference on Marketing Studies (ICMSTUD - 26)

3rd - 4th November 2026 | Lucerne, Switzerland

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Conference Notifications:

"Be sure to check this section regularly for all Research Plus International Conference updates. We’ll keep you informed about deadlines, event details, and more important notifications."

Call for Papers Extended:
"The deadline for full paper submissions has been extended for the Research Plus International Conference in Lucerne. Submit your research by today to participate in one of the top conferences."
Certificate of Presentation:
"Present your research and receive a Certificate of Presentation to recognise your valuable contribution to the conference."
Abstract Submissions Open:
"Abstract submissions for the Lucerne event are now open! Don’t miss the chance to present your research. Submit now."
Networking with Global Experts:
"Engage with researchers and professionals from around the world at the Lucerne conference. Build collaborations and gain insights from leading experts."
Keynote Speaker Sessions:
"Don’t miss our Keynote Sessions in Lucerne, featuring global leaders and innovators sharing their knowledge."
Best Paper & Best Paper Presentation Award:
"Submit your paper and stand a chance to win the Best Paper Presentation Award. The winner will be recognized at the conference in Lucerne."
SDG-Inspired Conference Focus:
"Our conference will highlight research that addresses global sustainability, inclusive education, and solutions for environmental challenges."

Call for Paper

The ICMSTUD aims to explore emerging trends and future directions in research and innovation. It provides a collaborative platform for researchers and professionals to share ideas that shape the future of their respective domains.

The conference highlights advancements in Marketing,management, encouraging innovative, solution-oriented research that addresses global challenges and technological evolution.

Authors are invited to submit papers addressing, but not limited to, the following areas:

01
Digital transformation in marketing practices
02
Consumer psychology and purchasing behavior
03
Branding strategies in competitive markets
04
Impact of social media on brand perception
05
Content marketing and storytelling techniques
06
Data-driven decision making in marketing
07
Emerging trends in influencer marketing
08
Sustainable marketing practices for brands
09
Customer relationship management innovations
10
Market research methodologies and applications
11
E-commerce strategies for business growth
12
Personalization in marketing communications
13
Cross-channel marketing effectiveness
14
Mobile marketing trends and strategies
15
Crisis communication in marketing
16
Ethics in marketing and advertising
17
Global marketing strategies and challenges
18
Role of AI in customer engagement
19
Impact of technology on consumer behavior
20
Future directions in marketing research