Hybrid Conferencee

International Conference on Fashion, Branding, and Consumer Behavior (ICFBCB - 26)

14th - 15th November 2026 | Florence, Italy

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Conference Notifications:

"Be sure to check this section regularly for all Research Plus International Conference updates. We’ll keep you informed about deadlines, event details, and more important notifications."

Call for Papers Extended:
"The deadline for full paper submissions has been extended for the Research Plus International Conference in Florence. Submit your research by today to participate in one of the top conferences."
Certificate of Presentation:
"Present your research and receive a Certificate of Presentation to recognise your valuable contribution to the conference."
Abstract Submissions Open:
"Abstract submissions for the Florence event are now open! Don’t miss the chance to present your research. Submit now."
Networking with Global Experts:
"Engage with researchers and professionals from around the world at the Florence conference. Build collaborations and gain insights from leading experts."
Keynote Speaker Sessions:
"Don’t miss our Keynote Sessions in Florence, featuring global leaders and innovators sharing their knowledge."
Best Paper & Best Paper Presentation Award:
"Submit your paper and stand a chance to win the Best Paper Presentation Award. The winner will be recognized at the conference in Florence."
SDG-Inspired Conference Focus:
"Our conference will highlight research that addresses global sustainability, inclusive education, and solutions for environmental challenges."

Call for Paper

The ICFBCB aims to explore emerging trends and future directions in research and innovation. It provides a collaborative platform for researchers and professionals to share ideas that shape the future of their respective domains.

The conference highlights advancements in Fashion Design, encouraging innovative, solution-oriented research that addresses global challenges and technological evolution.

Authors are invited to submit papers addressing, but not limited to, the following areas:

01
Branding strategies in fashion industry
02
Consumer behavior in fashion branding
03
Impact of social media on fashion brands
04
Sustainable branding practices in fashion
05
Fashion brand identity and consumer loyalty
06
Cultural influences on fashion branding
07
Brand collaborations and consumer engagement
08
Fashion marketing in digital age
09
Case studies of successful fashion brands
10
Future trends in fashion branding
11
Ethical considerations in brand strategies
12
Fashion branding and cultural identity
13
Consumer perceptions of fashion brands
14
Influencer marketing in fashion industry
15
Role of storytelling in fashion branding
16
Fashion brand positioning strategies
17
Challenges in global fashion branding
18
Impact of technology on brand development
19
Fashion branding in emerging markets
20
Youth engagement in fashion branding