Hybrid Conferencee

International Conference on Customer Trust and Loyalty in E-Commerce (ICCTLEC - 26)

19th - 20th December 2026 | Maseru, Lesotho
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Conference Brochure
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Conference Programme

Tentative Conference Agenda

Explore the proposed two-day programme developed around the conference Session Tracks and aligned United Nations Sustainable Development Goals.

Conference Format Hybrid Conference In-person and virtual participation
Programme 2 Days 19–20 December 2026
Academic Scope 11 Tracks Conference Session Tracks
Research Scope 20 Areas Call for Papers themes
SDG Alignment 6 SDGs SDGs 8, 9, 11, 12, 16 and 17
Tentative Agenda & Timings

Session timings, sequence, track grouping and allocations are tentative and subject to change. Final timings will be confirmed closer to the conference. All timings follow the local time of the conference location.

Day 01

Opening, Keynote & Technical Sessions

19 DEC 2026 HYBRID
  1. 09:00 AM 09:30 AM

    Registration, Welcome Kit Collection & Virtual Check-in

    Participant arrival, credential verification and virtual lobby access.

    HYBRID
  2. 09:30 AM 09:45 AM

    Networking Tea & Digital Welcome

    Informal networking for on-site and virtual participants.

    HYBRID
  3. 09:45 AM 10:30 AM

    Welcome Address, Opening Plenary & Keynote Presentation I

    Opening of the conference and introduction to its research focus.

    PLENARY
  4. 10:30 AM 12:30 PM

    Concurrent Technical Session I

    3 TRACKS
    Track 01
    Building Customer Trust in E-Commerce
    916
    Track Overview

    This track explores the foundational elements that contribute to customer trust in online shopping environments. It will examine strategies and frameworks that businesses can implement to enhance trustworthiness and reliability.

    Track 02
    Loyalty Programs and Consumer Retention
    8
    Track Overview

    This session focuses on the design and effectiveness of loyalty programs in fostering long-term customer relationships. Researchers will present insights into consumer behavior and the psychological factors that drive loyalty in e-commerce.

    Track 03
    Personalization Strategies in Online Retail
    912
    Track Overview

    This track investigates the role of personalization in enhancing customer experience and engagement in e-commerce. It will highlight innovative approaches to tailoring offerings based on consumer preferences and behaviors.

  5. 12:30 PM 01:30 PM

    Lunch & Networking Break

    Refreshment interval and networking opportunity.

    BREAK
  6. 01:30 PM 03:30 PM

    Concurrent Technical Session II

    3 TRACKS
    Track 04
    Omnichannel Retailing: Integrating Customer Experiences
    1112
    Track Overview

    This session examines the challenges and opportunities of omnichannel retailing in creating seamless customer journeys. Discussions will focus on strategies for integrating online and offline channels to enhance customer satisfaction.

    Track 05
    Data Analytics for Customer Insights
    917
    Track Overview

    This track delves into the application of data analytics in understanding customer behavior and preferences. Presentations will cover methodologies for extracting actionable insights from consumer data to drive e-commerce strategies.

    Track 06
    AI Applications in Enhancing Customer Trust
    916
    Track Overview

    This session explores the impact of artificial intelligence on building customer trust in e-commerce platforms. It will discuss AI-driven solutions that enhance transparency, security, and personalized experiences.

  7. 03:30 PM 04:00 PM

    Interactive Q&A, Day 1 Summary & Group Photo

    Closing interaction and key takeaways from the first day.

    CLOSING
Day 02

Keynote, Technical Sessions & Awards

20 DEC 2026 HYBRID
  1. 09:00 AM 09:15 AM

    Participant Check-in & Day 2 Welcome

    On-site attendance confirmation and virtual lobby access.

    HYBRID
  2. 09:15 AM 10:00 AM

    Keynote Presentation II

    Expert address on the future of the conference research domain.

    PLENARY
  3. 10:00 AM 12:00 PM

    Concurrent Technical Session III

    3 TRACKS
    Track 07
    Customer Experience Management in E-Commerce
    1216
    Track Overview

    This track focuses on the critical role of customer experience management in e-commerce success. It will highlight best practices and innovative approaches to optimizing the online shopping experience.

    Track 08
    Online Engagement Strategies for Brand Loyalty
    812
    Track Overview

    This session examines effective online engagement strategies that foster brand loyalty among consumers. Researchers will share case studies and frameworks that illustrate successful engagement techniques.

    Track 09
    Fraud Prevention Techniques in E-Commerce
    16
    Track Overview

    This track addresses the growing concern of fraud in e-commerce and explores effective prevention strategies. It will feature discussions on technological advancements and best practices for safeguarding consumer transactions.

  4. 12:00 PM 01:00 PM

    Lunch & Networking Break

    Refreshment interval and professional networking.

    BREAK
  5. 01:00 PM 03:00 PM

    Concurrent Technical Session IV

    2 TRACKS
    Track 10
    Trust Metrics: Measuring Consumer Confidence
    912
    Track Overview

    This session focuses on the development and application of trust metrics in e-commerce. Researchers will present methodologies for quantifying consumer trust and its impact on purchasing decisions.

    Track 11
    Emerging Technologies and Their Impact on E-Commerce
    912
    Track Overview

    This track investigates the influence of emerging technologies on the e-commerce landscape. Discussions will cover innovations such as blockchain, augmented reality, and their implications for customer trust and loyalty.

  6. 03:00 PM 03:30 PM

    Publications, Best Paper & Best Presentation Awards

    Publication guidance and recognition of outstanding research contributions.

    AWARDS
  7. 03:30 PM 04:00 PM

    Valedictory Session, Closing Remarks & Group Photo

    Conference summary, acknowledgements and formal conclusion.

    CLOSING
Aligned SDGs
8 Decent Work and Economic Growth 9 Industry, Innovation and Infrastructure 11 Sustainable Cities and Communities 12 Responsible Consumption and Production 16 Peace, Justice and Strong Institutions 17 Partnerships for the Goals

Be Part of ICCTLEC-26

Submit your research or complete your conference registration.