Hybrid Conferencee

International Conference on Fashion Marketing and Luxury Branding (ICFMLB - 27)

28th - 29th June 2027 | Ulanqab, Mongolia
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Expand the Academic Reach of Your Research - a Q1-ranked and Scopus-indexed journal publication opportunity

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Conference Notifications:

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Call for Papers Extended:
"The deadline for full paper submissions has been extended for the Research Plus International Conference in Ulanqab. Submit your research by today to participate in one of the top conferences."
Certificate of Presentation:
"Present your research and receive a Certificate of Presentation to recognise your valuable contribution to the conference."
Abstract Submissions Open:
"Abstract submissions for the Ulanqab event are now open! Don’t miss the chance to present your research. Submit now."
Networking with Global Experts:
"Engage with researchers and professionals from around the world at the Ulanqab conference. Build collaborations and gain insights from leading experts."
Keynote Speaker Sessions:
"Don’t miss our Keynote Sessions in Ulanqab, featuring global leaders and innovators sharing their knowledge."
Best Paper & Best Paper Presentation Award:
"Submit your paper and stand a chance to win the Best Paper Presentation Award. The winner will be recognized at the conference in Ulanqab."
SDG-Inspired Conference Focus:
"Our conference will highlight research that addresses global sustainability, inclusive education, and solutions for environmental challenges."

Conference Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

SDG 8
SDG 8 Decent Work and Economic Growth
SDG 9
SDG 9 Industry, Innovation and Infrastructure
SDG 12
SDG 12 Responsible Consumption and Production
Track 01

Innovations in Fashion Marketing Strategies

This track explores the latest innovations in marketing strategies specifically tailored for the fashion industry. It aims to highlight how brands can leverage new methodologies to enhance consumer engagement and drive sales.

Track 02

Consumer Behavior in Luxury Branding

This session delves into the intricacies of consumer behavior as it relates to luxury branding. It seeks to understand the psychological and social factors that influence purchasing decisions in the luxury segment.

Track 03

Digital Marketing Trends in Fashion

This track focuses on emerging digital marketing trends that are shaping the fashion landscape. Participants will examine the impact of technology on consumer interactions and brand visibility.

Track 04

Influencer Marketing in the Fashion Industry

This session investigates the role of influencer marketing in shaping brand perceptions and consumer behavior in fashion. It aims to analyze successful campaigns and their effectiveness in reaching target audiences.

Track 05

Visual Merchandising and Brand Experience

This track emphasizes the importance of visual merchandising in creating memorable brand experiences. Discussions will center on how effective visual strategies can enhance consumer engagement and loyalty.

Track 06

Brand Positioning and Market Segmentation

This session examines the critical aspects of brand positioning and market segmentation within the fashion sector. It aims to provide insights into how brands can effectively differentiate themselves in a competitive marketplace.

Track 07

Marketing Analytics in Fashion Retail

This track focuses on the application of marketing analytics in the fashion retail sector. Participants will explore data-driven strategies that enhance decision-making and optimize marketing performance.

Track 08

Event Marketing and Brand Awareness

This session highlights the significance of event marketing in building brand awareness within the fashion industry. It seeks to explore innovative approaches to creating impactful brand experiences through events.

Track 09

Social Media Marketing Strategies for Fashion Brands

This track investigates the effectiveness of various social media marketing strategies employed by fashion brands. It aims to analyze how these strategies influence consumer engagement and brand loyalty.

Track 10

Fashion Innovation and Product Promotion

This session explores the intersection of fashion innovation and product promotion strategies. Discussions will focus on how innovative products can be effectively marketed to capture consumer interest.

Track 11

Brand Equity and Marketing Campaigns

This track examines the relationship between brand equity and the effectiveness of marketing campaigns in the fashion industry. Participants will discuss strategies for building and maintaining strong brand equity.