Hybrid Conferencee

International Conference on Marketing Automation and Business Innovation (ICMABI - 26)

7th - 8th November 2026 | Newcastle, Australia

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Conference Notifications:

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Call for Papers Extended:
"The deadline for full paper submissions has been extended for the Research Plus International Conference in Newcastle. Submit your research by today to participate in one of the top conferences."
Certificate of Presentation:
"Present your research and receive a Certificate of Presentation to recognise your valuable contribution to the conference."
Abstract Submissions Open:
"Abstract submissions for the Newcastle event are now open! Don’t miss the chance to present your research. Submit now."
Networking with Global Experts:
"Engage with researchers and professionals from around the world at the Newcastle conference. Build collaborations and gain insights from leading experts."
Keynote Speaker Sessions:
"Don’t miss our Keynote Sessions in Newcastle, featuring global leaders and innovators sharing their knowledge."
Best Paper & Best Paper Presentation Award:
"Submit your paper and stand a chance to win the Best Paper Presentation Award. The winner will be recognized at the conference in Newcastle."
SDG-Inspired Conference Focus:
"Our conference will highlight research that addresses global sustainability, inclusive education, and solutions for environmental challenges."

Conference Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

SDG 8
SDG 8 Decent Work and Economic Growth
SDG 9
SDG 9 Industry, Innovation and Infrastructure
SDG 12
SDG 12 Responsible Consumption and Production
Track 01

Innovations in Marketing Automation

This track explores the latest advancements in marketing automation technologies and their implications for business strategies. Participants will discuss how these innovations can enhance customer engagement and streamline marketing processes.

Track 02

Data-Driven Decision Making

Focusing on the integration of data analytics in business decision-making, this track examines how organizations leverage data to inform strategic choices. Case studies will illustrate the impact of data-driven approaches on operational efficiency and business growth.

Track 03

Predictive Analytics in Marketing

This session delves into the role of predictive analytics in shaping marketing strategies and forecasting consumer behavior. Attendees will learn about the methodologies and tools that enable businesses to anticipate market trends.

Track 04

Customer Relationship Management Integration

This track addresses the challenges and solutions related to integrating CRM systems with marketing automation platforms. Discussions will focus on enhancing customer insights and improving engagement through seamless data integration.

Track 05

Campaign Optimization Techniques

Participants in this session will explore various techniques for optimizing marketing campaigns to maximize ROI. Emphasis will be placed on the use of analytics to refine targeting and improve campaign performance.

Track 06

Workflow Automation for Enhanced Efficiency

This track investigates the role of workflow automation in improving operational efficiency within marketing departments. Attendees will discuss best practices for automating repetitive tasks and enhancing team productivity.

Track 07

Strategic Planning in the Age of Data

Focusing on the intersection of strategic planning and data analytics, this session will explore how businesses can leverage data to inform long-term strategies. Participants will share insights on aligning marketing goals with data-driven insights.

Track 08

Business Growth through Marketing Innovation

This track examines innovative marketing strategies that drive business growth in competitive markets. Case studies will highlight successful implementations of new marketing techniques and their outcomes.

Track 09

Analytics Platforms: Trends and Future Directions

This session provides an overview of current trends in analytics platforms and their implications for marketing and business innovation. Participants will discuss emerging technologies and their potential to transform data analysis.

Track 10

Enhancing Customer Engagement Strategies

This track focuses on developing effective customer engagement strategies through the use of technology and data insights. Discussions will highlight the importance of personalized marketing in fostering customer loyalty.

Track 11

Integrating Data for Comprehensive Marketing Strategies

This session explores the importance of data integration in creating cohesive marketing strategies. Participants will discuss the challenges and solutions related to unifying data sources for improved decision-making.