Hybrid Conferencee

International Conference on Strategic Partnerships and Sponsorship Deals in Sports (ICSPSD - 26)

4th - 5th December 2026 | Chernihiv, Ukraine

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Conference Notifications:

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Call for Papers Extended:
"The deadline for full paper submissions has been extended for the Research Plus International Conference in Chernihiv. Submit your research by today to participate in one of the top conferences."
Certificate of Presentation:
"Present your research and receive a Certificate of Presentation to recognise your valuable contribution to the conference."
Abstract Submissions Open:
"Abstract submissions for the Chernihiv event are now open! Don’t miss the chance to present your research. Submit now."
Networking with Global Experts:
"Engage with researchers and professionals from around the world at the Chernihiv conference. Build collaborations and gain insights from leading experts."
Keynote Speaker Sessions:
"Don’t miss our Keynote Sessions in Chernihiv, featuring global leaders and innovators sharing their knowledge."
Best Paper & Best Paper Presentation Award:
"Submit your paper and stand a chance to win the Best Paper Presentation Award. The winner will be recognized at the conference in Chernihiv."
SDG-Inspired Conference Focus:
"Our conference will highlight research that addresses global sustainability, inclusive education, and solutions for environmental challenges."

Conference Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

SDG 8
SDG 8 Decent Work and Economic Growth
SDG 9
SDG 9 Industry, Innovation and Infrastructure
SDG 10
SDG 10 Reduced Inequalities
Track 01

Strategic Partnerships in Sports Management

This track explores the dynamics of strategic partnerships within the realm of sports management. It aims to analyze how collaborations between organizations can enhance operational efficiency and market reach.

Track 02

Innovative Sponsorship Deals in Sports Marketing

This session focuses on the evolution of sponsorship deals and their impact on sports marketing strategies. Participants will examine case studies that highlight innovative approaches to sponsorship agreements.

Track 03

Branding Strategies in Sports Sponsorship

This track delves into the intersection of branding and sponsorship in the sports industry. It seeks to uncover how effective branding can amplify the value of sponsorship deals.

Track 04

Negotiation Tactics in Sports Contracts

This session will provide insights into negotiation strategies that are pivotal in securing favorable sports contracts. Experts will discuss best practices and common pitfalls in contract negotiations.

Track 05

Value Creation through Corporate Sponsorship

This track examines the mechanisms through which corporate sponsorship creates value for both sponsors and sports entities. It will highlight metrics and frameworks for assessing sponsorship effectiveness.

Track 06

Global Trends in Sports Sponsorship

This session addresses the emerging global trends shaping the landscape of sports sponsorship. Participants will explore how cultural and economic factors influence sponsorship strategies worldwide.

Track 07

Networking Strategies for Sports Professionals

This track focuses on the importance of networking in the sports industry and its role in fostering strategic partnerships. Attendees will learn effective networking techniques to enhance professional relationships.

Track 08

Financial Governance in Sports Sponsorship

This session will analyze the financial governance frameworks that underpin successful sponsorship deals. Discussions will include compliance, risk management, and financial accountability in sponsorship arrangements.

Track 09

Market Strategy Development in Sports Management

This track aims to explore the development of market strategies tailored for the sports sector. Participants will discuss the role of market research and competitive analysis in shaping effective strategies.

Track 10

Corporate Media Relations in Sports Sponsorship

This session investigates the role of corporate media relations in enhancing the visibility and impact of sponsorship deals. It will cover strategies for effective communication and media engagement.

Track 11

Innovation in Sports Sponsorship Models

This track focuses on innovative sponsorship models that are reshaping the sports industry. Participants will explore new approaches to sponsorship that leverage technology and consumer engagement.