Hybrid Conferencee

International Conference on Social Media Data for Marketing Insights (ICSMDMI - 26)

22nd - 23rd September 2026 | Bucharest, Romania

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Call for Papers Extended:
"The deadline for full paper submissions has been extended for the Research Plus International Conference in Bucharest. Submit your research by today to participate in one of the top conferences."
Certificate of Presentation:
"Present your research and receive a Certificate of Presentation to recognise your valuable contribution to the conference."
Abstract Submissions Open:
"Abstract submissions for the Bucharest event are now open! Don’t miss the chance to present your research. Submit now."
Networking with Global Experts:
"Engage with researchers and professionals from around the world at the Bucharest conference. Build collaborations and gain insights from leading experts."
Keynote Speaker Sessions:
"Don’t miss our Keynote Sessions in Bucharest, featuring global leaders and innovators sharing their knowledge."
Best Paper & Best Paper Presentation Award:
"Submit your paper and stand a chance to win the Best Paper Presentation Award. The winner will be recognized at the conference in Bucharest."
SDG-Inspired Conference Focus:
"Our conference will highlight research that addresses global sustainability, inclusive education, and solutions for environmental challenges."

Conference Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

SDG 8
SDG 8 Decent Work and Economic Growth
SDG 9
SDG 9 Industry, Innovation and Infrastructure
SDG 12
SDG 12 Responsible Consumption and Production
Track 01

Social Media Analytics for Business Growth

This track explores the application of social media analytics in driving business growth and enhancing marketing strategies. Researchers are invited to present methodologies and case studies that demonstrate the impact of social media insights on organizational performance.

Track 02

Sentiment Analysis in Marketing Strategies

This session focuses on the role of sentiment analysis in shaping effective marketing strategies. Participants will discuss innovative techniques for extracting consumer sentiment from social media data and its implications for brand management.

Track 03

User-Generated Content and Consumer Engagement

This track examines the influence of user-generated content on consumer engagement and brand loyalty. Contributions should highlight the mechanisms through which user-generated content affects consumer perceptions and behaviors.

Track 04

Influencer Analytics: Measuring Impact and ROI

This session delves into the analytics of influencer marketing, focusing on how to measure the impact and return on investment of influencer collaborations. Researchers are encouraged to present frameworks and tools for evaluating influencer effectiveness.

Track 05

Hashtag Analysis and Trend Prediction

This track investigates the use of hashtag analysis as a tool for trend prediction in marketing. Papers should explore methodologies for analyzing hashtag performance and their correlation with market trends.

Track 06

Social Listening for Brand Management

This session emphasizes the importance of social listening in effective brand management. Contributions should highlight how brands can leverage social listening tools to monitor consumer feedback and adapt marketing strategies accordingly.

Track 07

Audience Profiling through Social Media Data

This track focuses on the techniques for audience profiling using social media data. Researchers are invited to present studies that demonstrate how audience insights can inform targeted marketing efforts.

Track 08

Campaign Tracking and Performance Metrics

This session explores methodologies for tracking marketing campaign performance through social media analytics. Papers should discuss key performance indicators and metrics that effectively measure campaign success.

Track 09

Social Data Mining for Marketing Insights

This track examines the application of data mining techniques to extract actionable marketing insights from social media platforms. Contributions should focus on innovative approaches to data mining that enhance understanding of consumer behavior.

Track 10

Customer Feedback Analysis in E-commerce

This session investigates the role of customer feedback analysis in optimizing e-commerce strategies. Researchers are encouraged to present findings on how feedback from social media influences product development and customer service.

Track 11

Social Commerce: Trends and Innovations

This track explores the emerging field of social commerce and its implications for marketing practices. Papers should discuss current trends, innovations, and case studies that illustrate the integration of social media and e-commerce.