Hybrid Conferencee

International Conference on Neuromarketing and Consumer Data Insights (ICNCDI - 26)

14th - 15th December 2026 | Barcelona, Spain
Sample Abstract
Download
Conference Brochure
Sample Full Paper
Download
Expand the Academic Reach of Your Research - a Q1-ranked and Scopus-indexed journal publication opportunity

Journal consideration and publication are subject to editorial review, peer review and applicable journal policies.

Conference Notifications:

"Be sure to check this section regularly for all Research Plus International Conference updates. We’ll keep you informed about deadlines, event details, and more important notifications."

Call for Papers Extended:
"The deadline for full paper submissions has been extended for the Research Plus International Conference in Barcelona. Submit your research by today to participate in one of the top conferences."
Certificate of Presentation:
"Present your research and receive a Certificate of Presentation to recognise your valuable contribution to the conference."
Abstract Submissions Open:
"Abstract submissions for the Barcelona event are now open! Don’t miss the chance to present your research. Submit now."
Networking with Global Experts:
"Engage with researchers and professionals from around the world at the Barcelona conference. Build collaborations and gain insights from leading experts."
Keynote Speaker Sessions:
"Don’t miss our Keynote Sessions in Barcelona, featuring global leaders and innovators sharing their knowledge."
Best Paper & Best Paper Presentation Award:
"Submit your paper and stand a chance to win the Best Paper Presentation Award. The winner will be recognized at the conference in Barcelona."
SDG-Inspired Conference Focus:
"Our conference will highlight research that addresses global sustainability, inclusive education, and solutions for environmental challenges."

Conference Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

SDG 3
SDG 3 Good Health and Well-being
SDG 4
SDG 4 Quality Education
SDG 8
SDG 8 Decent Work and Economic Growth
Track 01

Neuromarketing Strategies in Consumer Engagement

This track explores innovative neuromarketing strategies that enhance consumer engagement through emotional and cognitive insights. Participants will discuss the implications of these strategies on brand loyalty and consumer behavior.

Track 02

Predictive Analytics in Consumer Behavior

Focusing on predictive analytics, this track examines how data-driven approaches can forecast consumer behavior patterns. Researchers will present methodologies that leverage historical data to improve marketing effectiveness.

Track 03

Behavioral Analysis and Market Segmentation

This session delves into behavioral analysis techniques that inform market segmentation strategies. The focus will be on understanding diverse consumer profiles to tailor marketing efforts effectively.

Track 04

Emotional Analytics in Marketing Campaigns

Participants will investigate the role of emotional analytics in shaping marketing campaigns that resonate with consumers. The track emphasizes the importance of emotional connections in driving purchasing decisions.

Track 05

Cognitive Insights and Consumer Decision-Making

This track addresses the cognitive processes underlying consumer decision-making. Presentations will highlight research that uncovers how cognitive biases influence purchasing behavior.

Track 06

Data-Driven Marketing: Techniques and Tools

Focusing on data-driven marketing, this session will explore various techniques and tools that enhance marketing effectiveness. Participants will share case studies demonstrating successful implementation of data analytics.

Track 07

Sentiment Analysis in Consumer Insights

This track examines sentiment analysis as a method for gaining insights into consumer opinions and preferences. Discussions will center on the application of sentiment data in refining marketing strategies.

Track 08

Brain Metrics and Consumer Engagement

Exploring the intersection of neuroscience and marketing, this session will focus on brain metrics that provide insights into consumer engagement. Researchers will present findings on how these metrics can inform marketing practices.

Track 09

Campaign Optimization through Data Insights

This track focuses on optimizing marketing campaigns using data insights derived from consumer behavior analysis. Participants will discuss best practices for leveraging analytics to enhance campaign performance.

Track 10

Consumer Decision Patterns: A Data Perspective

This session investigates consumer decision patterns through a data analytics lens. Presentations will highlight how understanding these patterns can lead to more effective marketing strategies.

Track 11

Innovations in Neuromarketing Research

This track showcases the latest innovations in neuromarketing research, emphasizing new methodologies and findings. Participants will discuss the implications of these innovations for the future of marketing and consumer insights.