Hybrid Conferencee

International Conference on Neuromarketing and Data-Driven Strategies (ICNDDS - 26)

15th - 16th October 2026 | Bali, Indonesia
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Expand the Academic Reach of Your Research - a Q1-ranked and Scopus-indexed journal publication opportunity

Journal consideration and publication are subject to editorial review, peer review and applicable journal policies.

Conference Notifications:

"Be sure to check this section regularly for all Research Plus International Conference updates. We’ll keep you informed about deadlines, event details, and more important notifications."

Call for Papers Extended:
"The deadline for full paper submissions has been extended for the Research Plus International Conference in Bali. Submit your research by today to participate in one of the top conferences."
Certificate of Presentation:
"Present your research and receive a Certificate of Presentation to recognise your valuable contribution to the conference."
Abstract Submissions Open:
"Abstract submissions for the Bali event are now open! Don’t miss the chance to present your research. Submit now."
Networking with Global Experts:
"Engage with researchers and professionals from around the world at the Bali conference. Build collaborations and gain insights from leading experts."
Keynote Speaker Sessions:
"Don’t miss our Keynote Sessions in Bali, featuring global leaders and innovators sharing their knowledge."
Best Paper & Best Paper Presentation Award:
"Submit your paper and stand a chance to win the Best Paper Presentation Award. The winner will be recognized at the conference in Bali."
SDG-Inspired Conference Focus:
"Our conference will highlight research that addresses global sustainability, inclusive education, and solutions for environmental challenges."

Conference Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

SDG 3
SDG 3 Good Health and Well-being
SDG 8
SDG 8 Decent Work and Economic Growth
SDG 9
SDG 9 Industry, Innovation and Infrastructure
Track 01

Neuromarketing Techniques and Applications

This track explores innovative neuromarketing methodologies, including eye tracking and EEG analysis, that enhance understanding of consumer behavior. Participants will discuss practical applications of these techniques in real-world marketing strategies.

Track 02

Data-Driven Decision Making in Marketing

Focusing on the integration of data analytics in marketing, this track examines how data-driven strategies influence decision-making processes. Scholars will present case studies demonstrating the impact of analytics on marketing effectiveness.

Track 03

Consumer Neuroscience: Insights and Implications

This session delves into the field of consumer neuroscience, highlighting research on emotional analytics and implicit response testing. Discussions will center on how these insights can reshape marketing strategies and brand perception.

Track 04

Brand Perception and Neuromarketing

Exploring the intersection of brand perception and neuromarketing, this track will analyze how neural data can inform brand strategies. Presentations will focus on case studies that illustrate the effectiveness of neuromarketing in enhancing brand equity.

Track 05

Emotional Analytics in Consumer Behavior

This session will investigate the role of emotional analytics in understanding consumer behavior and preferences. Researchers will present findings on how emotions influence purchasing decisions and brand loyalty.

Track 06

Neuroanalytics and Consumer Attention

Focusing on neuroanalytics, this track examines how neural metrics can be utilized to gauge consumer attention and engagement. Participants will discuss methodologies for measuring attention and their implications for marketing strategies.

Track 07

Sensory Marketing: Engaging the Consumer Mind

This track will explore the principles of sensory marketing and its effectiveness in capturing consumer interest. Presentations will highlight the role of sensory stimuli in shaping consumer experiences and preferences.

Track 08

Biometrics in Marketing Research

This session will cover the application of biometric measures in marketing research, including facial recognition and physiological responses. Scholars will discuss how these methods can provide deeper insights into consumer reactions.

Track 09

The Future of E-commerce and Neuromarketing

Exploring the evolving landscape of e-commerce, this track will discuss how neuromarketing techniques can enhance online shopping experiences. Presentations will focus on consumer engagement strategies in digital environments.

Track 10

Behavioral Insights and Marketing Strategies

This track will analyze the behavioral insights derived from consumer neuroscience and their implications for marketing strategies. Researchers will present frameworks for integrating these insights into effective marketing campaigns.

Track 11

Ethical Considerations in Neuromarketing

Focusing on the ethical implications of neuromarketing practices, this session will address concerns related to consumer privacy and data usage. Discussions will aim to establish guidelines for ethical research and marketing practices.