Hybrid Conferencee

International Conference on Insurance Marketing and Consumer Behavior (ICIMCB - 26)

17th - 18th August 2026 | Dublin, Ireland

10% DISCOUNT

Maximum discount capped at $30. Activate your Scholarly Discount during the payment phase to lower your final checkout amount.

REVEAL OFFER
EARLY10
Sample Abstract
Download
Conference Brochure
Sample Full Paper
Download
Conference Notifications:

"Be sure to check this section regularly for all Research Plus International Conference updates. We’ll keep you informed about deadlines, event details, and more important notifications."

Call for Papers Extended:
"The deadline for full paper submissions has been extended for the Research Plus International Conference in Dublin. Submit your research by today to participate in one of the top conferences."
Certificate of Presentation:
"Present your research and receive a Certificate of Presentation to recognise your valuable contribution to the conference."
Abstract Submissions Open:
"Abstract submissions for the Dublin event are now open! Don’t miss the chance to present your research. Submit now."
Networking with Global Experts:
"Engage with researchers and professionals from around the world at the Dublin conference. Build collaborations and gain insights from leading experts."
Keynote Speaker Sessions:
"Don’t miss our Keynote Sessions in Dublin, featuring global leaders and innovators sharing their knowledge."
Best Paper & Best Paper Presentation Award:
"Submit your paper and stand a chance to win the Best Paper Presentation Award. The winner will be recognized at the conference in Dublin."
SDG-Inspired Conference Focus:
"Our conference will highlight research that addresses global sustainability, inclusive education, and solutions for environmental challenges."

Conference Session Tracks

SDG Wheel

Aligned with

UN Sustainable Development Goals

This conference contributes to global sustainability by aligning its research discussions and academic sessions with key United Nations Sustainable Development Goals. It fosters knowledge exchange, innovation, and collaborative engagement.

SDG 3
SDG 3 Good Health and Well-being
SDG 8
SDG 8 Decent Work and Economic Growth
SDG 9
SDG 9 Industry, Innovation and Infrastructure
Track 01

Innovative Strategies in Insurance Marketing

This track explores cutting-edge marketing strategies tailored for the insurance sector. Emphasis will be placed on the integration of digital tools and consumer insights to enhance marketing effectiveness.

Track 02

Consumer Behavior in Insurance Purchasing

This session focuses on the psychological and behavioral factors influencing consumer decisions in insurance purchases. Researchers will present findings on how consumer trust and perception impact policyholder behavior.

Track 03

Customer Engagement in Insurance Services

This track examines the various methods and technologies used to foster customer engagement in the insurance industry. Discussions will highlight best practices for creating meaningful interactions with policyholders.

Track 04

Branding Strategies for Insurance Companies

This session delves into effective branding strategies that resonate with consumers in the insurance market. Presentations will cover the role of brand equity in shaping customer loyalty and trust.

Track 05

Distribution Channels and Strategies in Insurance

This track investigates the evolving distribution channels in the insurance sector, including traditional and digital platforms. It aims to identify successful strategies for reaching diverse consumer segments.

Track 06

Market Segmentation and Targeting in Insurance

This session focuses on advanced market segmentation techniques that enhance targeting efforts in insurance marketing. Participants will share insights on identifying and addressing the unique needs of different consumer groups.

Track 07

Digital Marketing Trends in Insurance

This track explores the latest trends in digital marketing specific to the insurance industry. Topics will include social media engagement, content marketing, and the use of analytics to drive marketing decisions.

Track 08

Insurance Product Innovation and Development

This session highlights innovative approaches to developing insurance products that meet evolving consumer needs. Discussions will focus on the role of technology and consumer feedback in product design.

Track 09

Analytics in Insurance Marketing

This track examines the application of marketing analytics in the insurance sector. Participants will present methodologies for leveraging data to enhance marketing strategies and improve customer outcomes.

Track 10

Trust Building in Insurance Relationships

This session addresses the critical role of trust in the insurance industry and its impact on customer retention. Researchers will explore strategies for building and maintaining trust between insurers and policyholders.

Track 11

Consumer Insights and Insurance Decision-Making

This track focuses on the importance of consumer insights in shaping insurance marketing strategies. Presentations will discuss methodologies for gathering and analyzing consumer data to inform decision-making.